Opened 3 years ago

Last modified 10 hours ago

#1167 new change

Add meta data to

Reported by: greiner Assignee:
Priority: P2 Milestone:
Module: Websites Keywords: eyeo
Cc: saroyanm, jeen Blocked By: #4629
Blocking: Platform: Unknown
Ready: no Confidential: no
Tester: Unknown Verified working: no
Review URL(s):

Description (last modified by jeen)


Currently, we don't have any meta data on the website (apart from a <link rel="canonical" …>). To avoid any wrong guesses from search engines, social networking sites and other crawler operators we should add meta data to the page to provide them with a title, description and image.

What to change

Implement website-default meta data fields found in default-boilerplate #4629.

Add the following metadata to the defined pages:

    • Title: About us | eyeo
    • Description: Founded in 2011, eyeo is the company behind Adblock Plus, Adblock Browser and Flattr. We build products that millions of people use everyday to improve their online experience.
    • Title: Services | eyeo
    • Description: Some of the biggest companies in the world have partnered with us to improve the online advertising industry through the Acceptable Ads program. Find out more.
    • Title: Team | eyeo
    • Description: Meet the talented team behind Adblock Plus, Adblock Browser and Flattr. We are tight knit family based out of Cologne, Berlin and the world.
    • Title: Press | eyeo
    • Description: Get background information about eyeo, FAQs, Media Kit and more. For inquiries, contact us at
    • Title: Contact | eyeo
    • Description: Get in touch for any general inquiries. For press requests or job applications, please refer to the respective emails.
    • Title: Jobs | eyeo
    • Description: We believe in doing things differently and we're looking for creative, independent thinkers to join our team. Work remotely or from our offices in Berlin and Cologne.

Change History (10)

comment:1 Changed 3 years ago by trev

  • Component changed from Infrastructure to Websites

comment:2 Changed 2 years ago by saroyanm

  • Cc sven maren simona added
  • Priority changed from P3 to P4

I think we need to come with some keywords for description and title, also we will need promo image.
please note that description and title will appear in search results and will used by social networks.

@Sven can you please provide promo image that also should be used mostly in social networks, the image should be at least 200x200px.

@Simona while you are already good in that, maybe you can come with some idea for main page title and description.

@Maren maybe you can come with some idea to provide title and description for Jobs page (Also maybe you would like to have special promo image for that page) ?

@Ben Maybe you can come with description and title you would like to have on Press page (Also maybe you would like some special promo image as well) ?

comment:3 Changed 2 years ago by saroyanm

  • Cc saroyanm added

comment:4 Changed 7 months ago by juliandoucette

  • Priority changed from P4 to Unknown
  • Tester set to Unknown

comment:5 follow-up: Changed 2 months ago by juliandoucette

  • Blocked By 4629 added
  • Cc jeen added; TimSchu ben sven maren simona removed
  • Description modified (diff)
  • Priority changed from Unknown to P2

"What to change" was outdated. Instead, we should use the meta fields agreed on to complete default-boilerplate (#4629) and do the same for all other eyeo websites (I will create corresponding tickets later).

comment:6 Changed 2 months ago by jeen

@lisa we need meta title, description and images (@peter) for the following pages on


We could use the same generic image for most pages. And for the jobs and team page, we could use a more personable image.

comment:7 in reply to: ↑ 5 Changed 2 months ago by greiner

Replying to juliandoucette:

Instead, we should use the meta fields agreed on to complete default-boilerplate (#4629)

Do we have those documented somewhere? They're not even mentioned in the linked ticket but only in the code review so it's not straight-forward for someone to find out what needs to be changed in this ticket.

Additionally, I'd like to point out that <meta name="title">, <meta property="og:title"> and <meta property="og:description"> aren't in the boilerplate. From what I remember, this redundancy was necessary for properly supporting crawlers from social networks since they weren't checking <title> and <meta name="description">. I'm not sure whether that's still the case but I thought it was still worth mentioning.

comment:8 Changed 2 months ago by jeen

  • Description modified (diff)

comment:9 Changed 3 weeks ago by juliandoucette

  • Owner set to juliandoucette

comment:10 Changed 10 hours ago by juliandoucette

  • Owner juliandoucette deleted
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