Opened on 04/24/2018 at 03:48:54 PM
Closed on 04/27/2018 at 01:48:56 PM
Last modified on 05/09/2018 at 11:05:51 AM
#6620 closed change (fixed)
Update extension description
| Reported by: | lursachi | Assignee: | |
|---|---|---|---|
| Priority: | P3 | Milestone: | Adblock-Plus-3.1-for-Chrome-Opera-Firefox |
| Module: | Platform | Keywords: | |
| Cc: | wspee, snoack | Blocked By: | |
| Blocking: | Platform: | Unknown / Cross platform | |
| Ready: | yes | Confidential: | no |
| Tester: | Ross | Verified working: | yes |
| Review URL(s): | |||
Description (last modified by wspee)
Background
As part of a Chrome Web Store optimisation initiative, we want to update the Summary of our listing.
Existing summary:
Used on over 100 million devices, Adblock Plus is the world's most popular ad blocker.
The Chrome Web Store uses the manifest.json decription as the summary, to update the summary we have to change the description.
Hypothesis:
Users will convert better when presented with a higher, tangible value, plus “devices” doesn’t provide the user with enough information.
An important factor for CWS rankings is that the number of users of the extension actually matters. Because of legal reasons, we did not refer to users but rather devices instead. We plan to test how users respond to a larger value that the user can relate to and understand.
What to change
New summary:
With over 500 million downloads, Adblock Plus is the one of the world's most popular ad blockers.
More information
Existing issue on GitLab and merge request: https://gitlab.com/eyeo/websites/abp-cws/issues/1
Attachments (0)
Change History (7)
comment:2 Changed on 04/27/2018 at 09:01:51 AM by wspee
- Description modified (diff)
- Summary changed from Update CWS summary to Update manifest.json description
comment:3 Changed on 04/27/2018 at 09:03:29 AM by wspee
- Summary changed from Update manifest.json description to Update extension description
comment:4 Changed on 04/27/2018 at 09:07:09 AM by wspee
- Cc wspee snoack added
- Review URL(s) modified (diff)
- Status changed from new to reviewing
comment:5 Changed on 04/27/2018 at 01:20:49 PM by abpbot
comment:6 Changed on 04/27/2018 at 01:48:56 PM by sebastian
- Component changed from Adblock-Plus-for-Chromium to Platform
- Milestone set to Adblock-Plus-for-Chrome-Opera-Firefox-next
- Priority changed from Unknown to P3
- Ready set
- Resolution set to fixed
- Status changed from reviewing to closed
comment:7 Changed on 05/09/2018 at 11:05:51 AM by Ross
- Tester changed from Unknown to Ross
- Verified working set
Done. New string is displayed as the description on the extension/addons pages of the browser. Will check CWS part after release.
ABP 3.0.4.2034
Firefox 59 / Windows 10
Chrome 66 / Windows 7
Opera 52 / Windows 10
A commit referencing this issue has landed:
Issue 6620 - Updated short description